May 21, 2013

Highlights of the New LinkedIn Contacts Format

The new LinkedIn contacts format offers a number of useful features. LinkedIn is making an effort to keep users on the platform as long as possible by providing additional functionality. While LinkedIn is not intended to replace CRM systems, it is making it easier to organize your contacts and your interactions with these individuals. In [...]

6 Benefits of Social Selling

The term “social selling” is commonly used today, but the concepts of social selling are only slowly being integrated into the sales processes of organizations. Large brands such as IBM have begun to institutionalize social selling practices and these ideas are starting to filter down to smaller businesses.

Are You Making These Mistakes with Social Media?

We see social media everywhere and most small business owners are aware that they should consider it as part of their marketing strategy. Unfortunately, it is easy to use social media ineffectively unless you have some guidelines. Try not to make these mistakes in your social media marketing.

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